Uptick in mobile ads gives rise to exchange-traded media: panel
NEW YORK – As mobile rich media placement grows, so does the volume of data, giving rise to mobile ad exchanges that offer a real-time bidding environment.In this discussion, leading industry players...
View ArticleConsumer 2.0: How brands and retailers must anticipate the shopper behavioral...
Mickey Alam Khan is editor in chief of Mobile Marketer and Mobile Commerce DailyMost dialogue within marketers and retailers focuses on how to tap new technology and marketing to hang on to consumer...
View ArticleNew dot-brand domains will not affect mobile search, claims exec
ICANN under scrutinyDomain issuer ICANN’s controversial decision to allow applications for suffixes based on brands and categories has already stirred the pot and caused major concern across...
View ArticleSubmissions invited for new Classic Guide to Mobile Commerce
More than froth for StarbucksMobile Commerce Daily is inviting editorial submissions for the next edition of its Classic Guide to Mobile Commerce, a comprehensive resource of how-to and best-practice...
View ArticleSubmissions invited for new Classic Guide to Mobile Commerce
More than froth for StarbucksMobile Commerce Daily is inviting editorial submissions for the next edition of its Classic Guide to Mobile Commerce, a comprehensive resource of how-to and best-practice...
View ArticleGung-ho Michael Becker dishes on MMA’s North America progress
MMA's Michael Becker at the June 2010 Mobile Marketing Forum in New YorkNext week is the Mobile Marketing Association’s annual New York forum involving brands, agencies, publishers and vendors with...
View ArticleMobile Marketing Summit New York Sept. 13: Kraft Foods, Groupon, Barnes &...
Food for thoughtRegistration is open for the third annual Mobile Marketing Summit: Holiday Focus 2012 New York conference Thursday, Sept. 13 featuring speakers from Kraft Foods, Groupon, Barnes &...
View ArticleMobile Marketing Summit New York Sept. 13: Kraft Foods, Groupon, Barnes &...
Food for thoughtRegistration is open for the third annual Mobile Marketing Summit: Holiday Focus 2012 New York conference Thursday, Sept. 13 featuring speakers from Kraft Foods, Groupon, Barnes &...
View ArticleFacebook, Twitter turning media companies: drawing blood from stone?
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile MarketerThe flaw in business models for new-media and technology companies goes back to the early days of the Internet. Sooner or...
View ArticlePreparing for a mobile-led shift in consumer behavior
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile MarketerDiscussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality...
View ArticleLouis Gump, former CNN Mobile boss, sets his sights on local media
The next act for Louis K. Gump was tough: where to go after helping build The Weather Channel and CNN into two of three most trafficked mobile destinations nationwide? He did not stray too far from the...
View ArticleOffice for mobile is key to Microsoft’s future. Anyone home?
One tile's missing Each day’s headlines are dominated by the key movers and shakers in mobile – Apple, Google, eBay’s PayPal, Amazon, Facebook, Twitter and Samsung. Left out of this discussion is the...
View ArticleWebinar on Dec. 4: Mobile Commerce Outlook 2014: Up, Down or Flat?
Much to celebrate Please click here to register for the free webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 4, “Mobile Commerce Outlook 2014: Up, Down or Flat?” Mobile commerce is entering a new era...
View ArticleThree things marketers must demand in 2014 without fear or favor
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile Marketer Enough time has passed in the annals of mobile for brands and retailers to seek clear-cut answers on some meekly...
View ArticleWhy mobile commerce must not turn into ecommerce lite
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile Marketer The pressure to create stripped-down mobile versions of ecommerce sites is unrelenting. The logic goes that the site or...
View ArticleGo ahead, admit it: these new PC sites suck
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile Marketer In the rush to build the mobile site of their dreams, marketers and publishers have turned their larger-screen Web...
View ArticleSilence on Net Neutrality reversal will throttle mobile innovation
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile Marketer Not much thought is being given to this news – what with all the geopolitical turmoil worldwide – but the whole notion...
View ArticleQ&A: Duane Reade’s Calvin Peters on combining social, mobile and content
Duane Reade app Walgreen Co.’s Duane Reade is one of the fastest-growing retailers on Twitter in addition to being the most widely followed pharmacy worldwide on that social platform. Behind that...
View ArticleTaking the Amazon battle to last-mile delivery seriously
Mickey Alam Khan is editor in chief of Mobile Commerce Daily and Mobile Marketer Amazon’s decision to experiment with deliveries bypassing traditional delivery companies takes the retail battle to the...
View ArticleNew: Q3 2014 mobile site performance benchmark report
Site to see for Bloomingdale’s In a new exclusive series, this publication will report on quarterly mobile site performance as monitored by Catchpoint Systems. Find out in this first installment how...
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